CSIT155_S18:BlairP

I think my target audience is people who are in their later adulthood. Between 30-70 years old. They have been working for a while and have a steady form of income. Fixing your car is not cheap so I think this is a good age group of people who want to fix their cars and see value in fixing their car. I think the perfect customer is someone who values their car and knows that fixing a car is not cheap. Just because you can find a part on amazon for $5 does not mean that your bill is going to be $5. My target audience is rationalized individuals who know what fixing a car entails.

I believe Chili's target market is for the younger crowd on a budget, who still want good food and service. It has vibrant, inviting colors which catches your eye. I believe their call to action is the huge lettering of "Chili's is back baby" and the order now button in the middle of the page. They also have pictures of their food all over the website which persuades the consumers into ordering food. Teri Cafe's target market seems for people who are casual and want a quick bite. The first thing you see is a time-lapse of the restaurant and the customers who come in. Their website's color is more of a darker color. It has a very simple layout but the way you navigate through it is very easy to use. I think their call to action is the arrow at the bottom of the page. You click on it and it brings you to more about them and their menu. The difference between the two the colors and pictures. You can tell through Chili's website that it is a more hip environ

   One website that I use frequently is  https://www.target.com . Target's website is effective because it is very organized and easy on the eye. Their website is very easy to navigate through and you can search for things at the very top of the page. A good design principle they use are the tabs and categories they have at the top of the website. For example, they have a tab that says "categories" and they have a tab that days "deals". At the very top of the page they have other services they use such as registries or the Target Red Card. I think the way they have the page designed makes the consumer feel at ease and informed. This is important because that way, they will want to purchase more. I come back again to look at the deals they have going on. Its also very easy to online shop through their website and returning products is easy to do too. Target has a really good website, so I guess the only thing they could improve on would be to put more pictures. W

   The first website I chose was:  http://jamilin.com/ . There are three potential problems with this website. The first one is that it is very chaotic. When I first clicked on the website I felt overwhelmed and I did not want to explore further into the website. The second problem is that I have no idea what this website is about. It does not have a clear description about the website. A third problem is that it is not very eye appealing. The color scheme is very bland and the font is very small. This website could be improved by changing the layout of it and giving it more color. This website can also have a clear description about what the website is all about. I read a little bit about the website but I just felt confused. That is not something you want from a customer looking at your website.     The second website I chose was:  http://gatesnfences.com/ . This one has similar problems to the last one I discussed about. This website is very cluttered. There is too much happening o

I am going to be researching auto repair shops. These auto repair shops are the top 5 AAA shops in our region. Business number 1: 1. California Auto Centers, Inc. 2.  http://www.californiaautocenters.com/ 3. They are using Facebook for their social media platform. It is at the very bottom of their website. 4. Their Facebook page looks decently used. Most of their posts are sharing reviews people have left them. They do not have many likes on their posts, however. 69 people have liked their web page. 5. Their last Facebook post was on January 27, 2018. 6. California Auto Center's social media use is minimal. Most of their posts are just sharing a link to RateABiz , which is just sharing people reviews for their business. They have a few posts of specials they have going on or some pictures of their mechanics. I think they need more social media use because they only have 69 total likes on their webpage. They only get a couple of likes on their actual posts which shows how ma

   I have experienced difficulties communicating with a business. I bought a chunky blanket online and I got no email confirmation or a tracking number. However, they did process my card number and took the money out of my bank account. I emailed them and I got no response from them. I ordered this item in November and I did not receive my item until two days before Christmas. The product also looked nothing like the pictures they advertised on their website. They had absolutely no communication with me and they did not respond to any of my emails. I personally had a negative experience with this company so I would not be buying from them again.    I believe social media does solve problems faster and it helps people get noticed. For example, I have seen many people post Facebook statuses about an item being stolen, and many people share the post. This helps it spread to people all over the country so they can keep a look out for the stolen object. There have been numerous cases where

I commented on Chad Mullen's post, Jordan Trantham's post and Michele Wojcik's post.